Safaricom Internet Bundles Resellers Hit Hard By New Move
On 27th February 2015, Safaricom drastically reduced the maximum amount of data bundle one can transfer to another Safaricom line. Initially one was able to send a maximum of 900mb but Safaricom has reduced this to 10mb. I think it is a move to clamp down on Safaricom data bundle resellers commonly known as bundles mwitu which has been eating into their internet business profits. A few weeks ago, in a move to also clamp down on data bundle resellers they reduced the maximum number of times users can transfer to other numbers to 20 from 50 in a month but the savvy resellers in a bid to counter Safaricom’s move went on to register more Safaricom lines to fill the deficit.Read how the Safaricom Data Bundle Reselling Business Works Here. But the decision to reduce the maximum amount from 900mb to 10mb is a sure game killer for the highly lucrative data bundles reselling business because it will be totally impossible to sell mbs in 10mb portions. The Safaricom internet bundles resellers have been selling data bundles at up to 50% less than what Safaricom sells to its subscribers seriously threatening their internet business since most people are not buying directly from Safaricom anymore. Good for Safaricom they have locked out data bundle resellers but on the downside what about individual users who just buy bundles in bulk and share with family members and friends because higher value bundles are cheaper and more economical than buying smaller portions say 100mb or 500mb.Another scenario is where a business buys data bundles in bulk and transfers to employees for office use, surely how does one keep transferring internet bundles in 10mb portions or a scenario where one buys bundles and transfers to modems. Safaricom had also introduced new internet data plans for Off-Peak usage ranging from daily, weekly and monthly charges which are slightly cheaper when you use between 10pm-6am,for example for the monthly off peak package you get 1GB for only Ksh300 per month.Check out more here. One thing for sure the decision by Kenya’s leading Telco to cut down is clearly going to hurt it given the recent introduction of Airtel Kenya’s Unliminet internet offers but let’s wait and sees how it plays out in the next few days. Feel free to leave a comment below!